About JuicyGist

African entertainment news that is actually checked before it is published.

What we do

A fast entertainment publication with an actual standard. Every story states its sourcing, distinguishes clearly between confirmed, reported and rumoured, publishes corrections prominently rather than deleting, and never runs a claim about a private individual without verification. Speed is maintained through structured reporting rather than by lowering the bar. Daily digest by WhatsApp and email, short-form video for social, and a deliberately narrow, credible advertising model.

Who we built it for

• Young Africans and the diaspora

  Readers aged 18 to 35 following music, film, celebrity and culture across Nigeria, Ghana, Kenya and South Africa, at home and abroad.

• Brands

  Brands trying to reach this audience that are wary of advertising next to content that might be defamatory.

• Artists, labels and creators

  Artists and labels running clearly labelled campaigns, and African entertainment creators connecting with brands.

The problem

African entertainment media runs on speculation and aggregation.

Blogs publish rumours as fact for clicks, retract nothing, and the same false story circulates for weeks.

Audiences are simultaneously addicted and cynical, artists are damaged by fabrications, and brands are wary of advertising next to content that might be defamatory.

Try it before anything else

The free story sourcing check runs in your browser with no account. Check one story against fourteen questions before you believe it or forward it. Open it.